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Haymaker

For Each and All

May 2018

Haymaker Restaurant, from Chef William Dissen, brings locally inspired and seasonal food to the Queen City.

hay·mak·er
1. a person who is involved in making hay.
2. a forceful blow.

Using the two definitions of the word Haymaker, an eclectic mix of farming and boxing imagery and custom illustrations were used through out the identity.

https://sdcopartners.com/wp-content/uploads/2018/07/Haymaker_Web-04.jpg

While the menus are presented in a simple manner, the use of multiple papers and layouts balance the approach and create moments of surprise and delight.

https://sdcopartners.com/wp-content/uploads/2018/07/Haymaker_Web-01-1.jpg

Thoughtful branded touch points such as drink stirs, coasters and to-go bags appear through out the dining experience.

  • deliverables

  • Naming

  • Brand Identity

  • Web Design and Development

  • Print

  • Illustration

  • Merchandise

  • Signage

  • Product Photography Peter Frank Edwards

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Stitch Design Co.

121 Wentworth Street
Charleston, South Carolina 29401
tel: 843 722 6296 / inquiries@stitchdesignco.com

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