Vermillion is a clothing boutique located in Raleigh, North Carolina with a highly edited collection of sought-after designers including Isabel Marant, Balenciaga, Figue, Megan Park, and The Row.
The clean lines and geometric accents used in the Vermillion mark extend well beyond the logo and are represented throughout the print identity and packaging system. Using a bold palette, timeless typography, pattern and texture, the brand is a reflection of the fashion-forward mentality that Vermillion embodies.
Multiple papers and print processes are used in the packaging system. Each box is unique from one another, making the client feel as if they are receiving a special package.